KOTOBUKI CARE Program Receives Honorable Mention at GOOD DESIGN NEW HOPE AWARD 2025

We are honored to share that the KOTOBUKI CARE Program has received an Honorable Mention in the GOOD DESIGN NEW HOPE AWARD 2025.

While last year’s recognition was based on academic research from a doctoral program, this year’s award celebrates the ongoing work of our organization, Nonprofit Corporation KOTOBUKI.

We would like to express our heartfelt gratitude to all partners, collaborators, and supporters who have walked with us on this journey. Your continued encouragement and trust have made this achievement possible—thank you.

▼ Learn more about the award:

https://newhope.g-mark.org/award/2025/25NHA040028.html

Award Details

GOOD DESIGN NEW HOPE AWARD 2025 / Honorable Mention

Category: System Design

Award Number: 25NHA040028

Title: KOTOBUKI CARE Program – Transforming Japan’s Eldercare into a Global Asset

Jury’s Comments:

While many care facilities strive for better operations, few frameworks have considered the value exchange and time commitment involved in study visits. This project stands out for its thoughtful service design, which aims to reduce burdens on busy care sites while also creating future revenue opportunities. We hope this initiative and the best practices it embodies will continue to expand beyond Japan to inspire global change.